While studying abroad in Copenhagen, I interned at IIH Nordic, an online marketing and data analytics company. There, I focused on content marketing by producing videos, photos, and articles for their website. I also learned about SEO and analytics using Google Analytics. This role allowed me to gain valuable experience in Digital Marketing and Analytics.
Below is some of the work I did with IIH Nordic:
One of my responsibilities was to help plan their biggest event, Web Analytics Wednesday (WAW).
Web Analytics Wednesday is an international marketing and analytics networking event run by IIH Nordic. During my time as an intern I helped to plan, setup, and run the event. I also had the privilege of being in the audience and learning from the various talented guest lecturers. This role allowed me to learn about the industry, network with professionals, and improve upon my event planning and management skills.
I also worked with two other interns to produce marketing content for their website such as articles, videos, photos, and infographics. This role allowed me to improve my creative and digital skills and built upon my content marketing experience.